New roles for technology historically give rise to often unexpected consequences, that stem from the fact that our paleolithic adaptations did not take them into account. The list includes tools for transportation, housing, and fighting. It also includes communication technologies. Invention of the printing press for books and newspapers, of radio, of television, and of the internet are some of the more memorable examples.
Yellow journalism historically is associated with communications that are rewarded by their consumers not for their usefulness but for their sensationalism, or for the fear and/or xenophobia that they trigger, etc. Yellow reporting in that sense is of course now born again in new ways with modern social media, and that rebirth includes not only reporting about policy issues and matters of belief, but also about science. The worst examples of this are linked to the personal injury suit industry, but empty sensationalism in routine scientific reporting is also all over the place. Might in that context a more sophisticated approach to balanced narratives be helpful for the general public, as well as for journalism professionals?
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