Friday, May 31, 2013

manipulation flags

Fast-response or "muscle-memory" reaction-modules, to which electronic-communications are oft-targeted 'cause they get a response, include:

  • pursuit of food (H),
  • fear-based avoidance and/or camouflage (F),
  • intra-species fighting for territory or mates or belief-systems (A),
  • aggression-redirected toward e.g. pair-bonding, bauer/sports, or xenophobic-treatment of outsiders (R),
  • imitation of high-status individuals, which as above may also involve denigrating others (I),
  • humor and "the joy of the aha!" in model-selection (C),
and what else?

All of these response-modules seem to have been naturally-selected for good reason in the worlds of our ancestors. However in the world of today they also play into the way populations as a whole respond to electronic-communications (like radio, TV, and the internet) which did not exist in ancient times.

If electronic-communications can neurophysiologically associate (e.g. by repetition) certain desired sensory-patterns and/or behaviors with these fast-reaction modules above, then they can elicit reactions that after-the-fact modules (like the PR-module mentioned below) will naturally help institutionalize e.g. by reduction to memetic-code.

After-the-fact and hence "slower-by-comparison" modules might instead involve:

  • public-relations or "knower in charge" self-narrative construction (P),
  • prefrontal-cortex reasoning in general (L),
and what else?

Somewhat illogical (L) but none-the-less successful examples of modern-world uses for these "modules with ancient roots" include:

associations developed with help from our "fast-reaction" modules
pattern/behaviormodulessupported consequence
(meta-stable) "diamonds are forever"R,Icreated a tradition that expanded a mining-industry
cigarettes placed in movie actor handsIhelped start nicotine-addiction among tobacco-industry customers
"king of beers"H,Ihelped start alcohol-addiction among brewing-industry customers
guns & terror on TVF,R,I,Pexcellent stimulus to arms-industry sales
bottled-water commercialsIpopularized water-in-plastic where high-quality tap-water was basically free
"four-cheese" as a good thingHexcellent stimulus to the dairy & fast-food industries
rhetoric of mono-cultural superiorityF,A,R,I,Cpolitically-incorrect comedy, isolationism, and worse...
academic self-aggrandizementI,Pgrants/publications as ends, rather than as tools to apply/refine

and what else?

No comments: